2014

VIENNA Gold

VIENNAFAIR 2014 organized by VF Betriebsgesellschaft mbH once again provides a platform for discussion between different generations and offers special guided tours for seniors with young Austrian artists from ZONE1. Exchange your views on contemporary art with Lukas Troberg, Alfredo Barsuglia, Claudia Larcher, and Markus Hofer daily at 2:00 pm.

Meet participating artists:

Lukas Troberg (Galerie Michaela Stock)

on Thursday, October 2, 2:00 pm

I think it’s important to involve seniors in understanding contemporary art because artists (or let’s say their works) are and have always been a mirror to society. More than ever, this fact makes it important to connect generations. I think things have never changed so quickly before. Take our phones, for example: Not even ten years ago, “phones used to be stupid and people were smart”. Given the fact that contemporary artists will be the senior artists of tomorrow and that they might have a sense for what is happening in and to a society long before the society itself does, one should really try to learn to read and understand their language. And as I see it, art is nothing more than a language that suits the artists best to express what they think.

Alfredo Barsuglia (Viktor Bucher Gallery)

on Friday, October 3, 2:00 pm

Art is a mirror of its time and reflects today’s society. It’s open to everyone. There is no restriction to age, cultural background, gender, or to anything else. Why shouldn’t seniors be involved in an understanding of contemporary art? Art doesn’t exclude anyone!

Claudia Larcher (Galerie Lisi Hämmerle)

on Saturday, October 4, 2:00 pm

For me this guided tour is more about a dialogue between different generations and different backgrounds. This can be very enriching for both the seniors and the young artists. Concerning the understanding of contemporary art – I guess in my case the media I work with itself is very contemporary (video animation). So maybe in a talk I can lower a barrier in the perception of video art.

Markus Hofer (Mario Mauroner Contemporary Art Salzburg-Vienna)

on Sunday, October 5, 2:00pm

I think older generations can use ideas and life concepts from younger generations for their own practice of being. But the most interesting point is that seniors have a longer view on life, and it is possible for them to bring their own experiences into the discussion. That means that perhaps the most important aspect in these tours is that young artists could learn from them and benefit from their knowledge. It turns the thing around, but from my own experience it´s like this. Always when I thought to tell something to somebody, in the end it was I who learned a lot from a discussion. And, of course, there are more barriers these days that hinder contact than maybe some years ago. Most information and discussions are online, and so it happens that naturally some parts of society do not take part. This is a difficult situation, and it´s absolutely necessary to bring seniors back into the discussion about contemporary art.

Copyright: Markus Hofer

To find out more about the artists from ZONE1 click here

 

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